3. One purpose of control is to identify and correct performance deviations. With that in mind, describe three mistakes that you made that contributed to your failure. Now that you’ve had time to think about it, what could you have done differently to prevent these mistakes? Finally, summarize what you learned from your mistakes that will increase your chances of success the next time around. There is the greatest practical benefi t of making a few failures early in life.

—T. H. Huxley No one wants to fail.89 Everyone wants to succeed.

Nevertheless, some businesspeople believe that failure can have enormous value. At Microsoft, founder and chairman Bill Gates encourages his managers to hire people who have made mistakes in their jobs or careers.

A Microsoft vice president says, “We look for somebody who learns, adapts, and is active in the process of learning from mistakes. We always ask, what was a major failure you had? What did you learn from it?”

Another reason that failure is viewed positively is that it is often a sign of risk taking and experimentation, both of which are in short supply in many companies.

Harvard Business School professor John Kotter says, “I can imagine a group of executives 20 years ago discussing a candidate for a top job and saying, ‘This guy had a big failure when he was 32.’ Everyone else would say,

‘Yep, yep, that’s a bad sign.’ I can imagine that same group considering a candidate today and saying, ‘What worries me about this guy is that he’s never failed.’ ”