A sales manager of a large metropolitan automobile dealership required his sales force of eight people to

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A sales manager of a large metropolitan automobile dealership required his sales force of eight people to meet each morning at 9:00 a.m. for about 30 minutes to plan their activities for the day. During this meeting, he asked each rep to tell what he or she intended to accomplish that day. Were these meetings sound? What was the manager’s goal in setting up such meetings?

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Management Of A Sales Force

ISBN: 115070

12th Edition

Authors: Rosann Spiro , William Stanton , Gregory Rich

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