When PepsiCo acquired Tropicana, a maker of orange juice, the fi rms strategy was growth by ____________.

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When PepsiCo acquired Tropicana, a maker of orange juice, the fi rm’s strategy was growth by ____________.

(a) related diversifi cation

(b) concentration

(c) vertical integration

(d) cooperation

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Management

ISBN: 9781118113929

12th Edition

Authors: John R. Schermerhorn

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