Super Savers is a chain of department stores located in large towns and metropolitan centers in the northeastern United States. Management has decided to conduct descriptive research to gather product preferences from its current customers. In particular, the company intends to ask the following questions (among others):
From the following list of denim brands, please identify those that you would be willing to purchase if the need arose and the prices were reasonable (check all that apply):
__________ Levi's
__________ Wrangler
__________ Lee
__________ Guess
__________ Diesel
__________ Calvin Klein
Gender: __________ Male __________ Female
Age group: __________ under 20 __________ 20-29 __________ 30 or older
Build appropriate dummy tables for presenting the results for the following combinations of variables: (a) brand with gender and (b) brand with age group