The following information pertains to Torasic Companys budgeted income statement for the month of June 2011: Sales

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The following information pertains to Torasic Company’s budgeted income statement for the month of June 2011:

Sales (1,200 units at $250) $300,000

Variable cost 150,000

Contribution margin $150,000

Fixed cost 200,000

Net loss ($50,000)

Required

(a) Determine the company’s breakeven point in both units and dollars.

(b) The sales manager believes that a $22,500 increase in the monthly advertising expenses will result in a considerable increase in sales. How much of an increase in sales must result from increased advertising in order to break even on the monthly expenditure?

(c) The sales manager believes that an advertising expenditure increase of $22,500 coupled with a 10% reduction in the selling price will double the sales quantity. Determine the net income (or loss) if these proposed changes are adopted.


Contribution Margin
Contribution margin is an important element of cost volume profit analysis that managers carry out to assess the maximum number of units that are required to be at the breakeven point. Contribution margin is the profit before fixed cost and taxes...
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Management Accounting Information for Decision-Making and Strategy Execution

ISBN: 978-0137024971

6th Edition

Authors: Anthony A. Atkinson, Robert S. Kaplan, Ella Mae Matsumura, S. Mark Young

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