The Marketing Manager at Foodco, a large grocery store, wants to determine if store display location influences
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The Marketing Manager at Foodco, a large grocery store, wants to determine if store display location influences sales of a particular grocery item. He instructs employees to rotate the display location of that item every week and then tallies the weekly sales at each location over a 24-week period (8 weeks per location). The following sales results were obtained.
a. Construct an ANOVA table. Assume sales are normally distributed.
b. Specify the competing hypotheses to test whether there are some differences in the mean weekly sales across the three store display locations.
c. At the 5% significance level, what is the conclusion of the test?
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Related Book For
Business Statistics Communicating With Numbers
ISBN: 9780078020551
2nd Edition
Authors: Sanjiv Jaggia, Alison Kelly
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