The Putting Lot is a community mini-golf course on a former vacant lot founded with the intention of sustaining an existing community while helping it to transition towards new developments. The nine-hole course is designed around themes of urban sustainability. The one-summer project quickly drew attention from local volunteers, interested artists and architects, as well as press from around the world. The project was developed with the hope of inspiring discussions of and actions towards urban sustainability.
1. Why was it so easy, if surprising, for The Putting Lot to find neighborhood volunteers during the development and building stages?
2. Why do you think this project received so much “free” word-of-mouth press on such a large scale?