Two television stations compete with each other for viewing audience. Local programming options for the 5:00 p.m.
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Two television stations compete with each other for viewing audience. Local programming options for the 5:00 p.m. weekday time slot include a sitcom rerun, an early news program, or a home improvement show. Each station has the same programming options and must make its preseason program selection before knowing what the other television station will do. The viewing audience gains in thousands of viewers for Station A are shown in the payoff table.
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Determine the optimal strategy for each station. What is the value of the game?
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The row minimums are 5 6 and 4 Station A prefers the maximin strategy a2 to obtain a gain of at leas...View the full answer
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Related Book For 
An Introduction To Management Science Quantitative Approaches To Decision Making
ISBN: 1098
14th Edition
Authors: David R. Anderson, Dennis J. Sweeney, Thomas A. Williams, Jeffrey D. Camm, James J. Cochran
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