Want to earn a little extra cash? Businesses that use focus groups and surveys to make better

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Want to earn a little extra cash? Businesses that use focus groups and surveys to make better marketing decisions might pay for your participation. Visit www.FindFocusGroups.com and review the opportunities available for research participation. Find two more Web sites that recruit research participants. Write a brief report of what you found and discuss the pros and cons to companies of recruiting research participants this way.
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Principles of Marketing

ISBN: 978-0133084047

15th global edition

Authors: Philip T. Kotler, Gary Armstrong

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