What did Gerstner do when he assumed the role of the CEO in April 1993? Evaluate Gerstners

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What did Gerstner do when he assumed the role of the CEO in April 1993? Evaluate Gerstner’s approach to crisis management. How well did he perform as a turnaround manager? What challenges did he face as he attempted to position the company for growth?

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Human Resource Management

ISBN: 978-0538453158

13th Edition

Authors: Robert L. Mathis, John H. Jackson

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