What is visual merchandising? How do a retailers storefront and marquee participate in development of a stores

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What is visual merchandising? How do a retailer’s storefront and marquee participate in development of a store’s image?

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Marketing Real People, Real Choices

ISBN: 978-0132913171

4th Canadian Edition

Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart, J. Brock Smith, Sylvain Charlebois, Bhupesh Shah

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Question Posted: Dec 07, 2015 07:01 AM

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What is visual merchandising? How do a retailers storefront and marquee participate in development of a stores

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Visual merchandising Just as we form impressions of people from their home d...View the full answer

Marketing Real People, Real Choices

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