What is your view regarding Anheuser-Buschs use in the early-to-mid 1990s of humorous TV commercials that portray

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What is your view regarding Anheuser-Busch’s use in the early-to-mid 1990s of humorous TV commercials that portray animated characters Frank and Louie, and an accompanying cast of lizard and frog characters? Is this form of advertising simply a marvelous creative execution, or is it insidious in its potential to encourage kids to like the concept of drinking beer, and perhaps Budweiser in particular?
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