What kinds of strategies might: (a) A small pizza dace operating in a crowded college market, and

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What kinds of strategies might:
(a) A small pizza dace operating in a crowded college market, and
(b) A detergent manufacturer seeking to unveil new products in an established market use to strengthen their business models?
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Essentials of strategic management

ISBN: 978-1111525194

3rd Edition

Authors: Charles w. l. hill, Gareth r. Jones

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