What seem to be the advantages and disadvantages of the strategy adopted by Hallmark Cards?

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Operations management

ISBN: 978-0273731603

6th edition

Authors: Nigel Slack, Stuart Chambers, Robert Johnston

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Question Posted: Jul 02, 2016 03:25 AM

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What seem to be the advantages and disadvantages of the strategy adopted by Hallmark Cards?

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The main advantage is that nonoccasion cards increase the companys total volume which both inc...View the full answer

Operations management

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