What sort of a product are specialty shops offering? What are the prospects for organizing a chain

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What sort of a “product” are specialty shops offering? What are the prospects for organizing a chain of specialty shops?

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Essentials of Marketing

ISBN: 978-0078028885

13th edition

Authors: William D. Perreault, Joseph P. Cannon

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Question Posted: Sep 29, 2015 03:35 AM

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What sort of a product are specialty shops offering? What are the prospects for organizing a chain

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Specialty shops are offering a service to particular groups of target consumers Organizing a chain o...View the full answer

Essentials of Marketing

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