When might it be particularly appropriate to decrease the size of a product rather than increase its

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When might it be particularly appropriate to decrease the size of a product rather than increase its price?

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Pricing Strategies A Marketing approach

ISBN: 978-1412964746

1st edition

Authors: Robert M. Schindler

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Question Posted: Feb 04, 2016 06:24 AM

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When might it be particularly appropriate to decrease the size of a product rather than increase its

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In situations where there is high consumer awareness of a products price any price ...View the full answer

Pricing Strategies A Marketing approach

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