Which distribution strategy-intensive, selective, or exclusive-is used for the following products and why? (a) Piaget watches, (b)
Question:
(a) Piaget watches,
(b) Acura automobiles, and
(c) Snickers chocolate bars.
Distribution
The word "distribution" has several meanings in the financial world, most of them pertaining to the payment of assets from a fund, account, or individual security to an investor or beneficiary. Retirement account distributions are among the most...
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a Piaget watches Selective because it is an upscale brand ...View the full answer
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Related Book For 
Marketing An Introduction
ISBN: 978-0133581584
5th Canadian edition
Authors: Philip Kotler, Valerie Trifts, Lilly Gary Armstrong
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