Why is inclusion of about 20 factors recommended in the EFE Matrix, rather than about 10 factors

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Why is inclusion of about 20 factors recommended in the EFE Matrix, rather than about 10 factors or about 40 factors?

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Strategic Management A Competitive Advantage Approach Concepts

ISBN: 978-0133444797

15th edition

Authors: Fred R. David, Forest R. David

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Question Posted: Sep 20, 2015 08:56 AM

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Why is inclusion of about 20 factors recommended in the EFE Matrix, rather than about 10 factors

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Strategic Management A Competitive Advantage Approach Concepts

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