Xerox's iGenX high-speed commercial printers cost $1.5 billion to develop. The machines cost $500,000 to $750,000 depending
Question:
Xerox's iGenX high-speed commercial printers cost $1.5 billion to develop. The machines cost $500,000 to $750,000 depending on what options the client selects. Spectrum Imaging Systems is considering the purchase of a new printer based on recent contracts it received for printing weekly magazine and mail-out advertising materials. The operating costs and revenues generated are related to a large extent to the speed and other capabilities of the copier. Spectrum is considering the four machines shown below. The company uses a 3-year planning period and a MARR of 15% per year. Determine which copier the company should acquire on the basis of an incremental rate of returnanalysis. MARR Minimum Acceptable Rate of Return (MARR), or hurdle rate is the minimum rate of return on a project a manager or company is willing to accept before starting a project, given its risk and the opportunity cost of forgoing other...
Transcribed Image Text:
Annual Initial Operating Investment, Cost, Revenue, Salvage per Year $per Year Value, S Copier $ Gen-500,000350,000 450,000 +70,000 Gen--600,000 300,000 460,000 +85,000 IGen-3-650,000275,000 480,000 +95,000 Gen-4 -750,000 200,000 +510,000 120,000
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Revenue alternatives calculate overall ROR first and compare to MARR 15 Then ...View the full answer
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