The shopping smartphone app described in the chapter- opening Marcom Insight is subject to criticism on grounds
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The shopping smartphone app described in the chapter- opening Marcom Insight is subject to criticism on grounds that it might cost checkout clerks in supermarkets their jobs. What is your perspective on this matter?
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Related Book For
Advertising, Promotion, And Other Aspects Of Integrated Marketing Communications
ISBN: 9781337282659
10th Edition
Authors: J. Craig Andrews, Terence A. Shimp
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