What is your opinion of new interactive digital billboards that can see your car type or sense
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What is your opinion of new interactive digital billboards that can “see” your car type or sense (via smartphone apps) that you are near? Is this good marketing or an invasion of privacy?
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The utilization of modern technology and social networking platforms for the purposes of advertising ...View the full answer
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Related Book For
Advertising, Promotion, And Other Aspects Of Integrated Marketing Communications
ISBN: 9781337282659
10th Edition
Authors: J. Craig Andrews, Terence A. Shimp
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