Only a small number of coupons are ever redeemed. What can the visual and verbal message say/do
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Only a small number of coupons are ever redeemed. What can the visual and verbal message say/do to ensure their use? Explain.
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The effectiveness of a coupon often relies on the strength of its visual and verbal message The goal ...View the full answer
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Integrated Marketing Communication Creative Strategy From Idea To Implementation
ISBN: 9781538101056
3rd Edition
Authors: Robyn Blakeman
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