Using the creative thinking guidelines, think about how you would increase the usage of products if you
Question:
Using the creative thinking guidelines, think about how you would increase the usage of products if you were the managers of:
(a) Walkers Crisps;
(b) Skoda cars;
(c) Zara fashions.
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a Walkers Crisps Flavor Innovation Continuously introduce new and innovative flavors that cater to diverse tastes and preferences Experiment with unique and culturally inspired flavors to capture the ...View the full answer
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Related Book For
Strategic Market Management Global Perspectives
ISBN: 9780470689752
1st Edition
Authors: David A. Aaker, Damien McLoughlin
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