1. Describe the change in management style at Perdue Farms.
2. How would you classify Perdue Farms organizational design?
3. What challenges does Perdue Farms face in the 21st Century?
The history of Perdue Farms is dominated by seven themes: quality, growth, geographic expansion, vertical integration, innovation, branding, and service. This case presents an excellent opportunity to have the class apply the structural and contextual dimensions of organizations described in the text. Use the following three questions to guide the discussion and analysis.