1. Why would Amazon accept responsibility for the shipping problems of its vendors, UPS and FedEx? How...

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1. Why would Amazon accept responsibility for the shipping problems of its vendors, UPS and FedEx? How would you feel about the company’s response if you were among the customers who did not receive two-day shipping as promised?
2. List the pros and cons of Amazon’s customer relationship management system from the company and customer perspective.
3. How has Amazon compensated for the lack of brick-and-mortar stores?
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Entrepreneurship & Small Business Management

ISBN: 978-0133767186

2nd edition

Authors: Steve Mariotti, Caroline Glackin

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