According to a news story, the Boston-based game company Proletariat launched its first mobile game, World Zombination, after having "spent nearly 18 months and $2 million to develop it." In the first three months following the game's release in February 2015, it was downloaded more than 3 million times. Yet the firm was just breaking even on the game. If game companies can only break even on the mobile games they develop, would we expect them to continue developing such games in the long run? Briefly explain.