Allied Trucking moves produce from farms to markets. Its managers decided to implement a balanced scorecard around

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Allied Trucking moves produce from farms to markets. Its managers decided to implement a balanced scorecard around the company’s vision statement: “We aim to be the industry leader in cost-effective and timely delivery of produce.” Provide two potential strategic objectives and related measures for each of the four perspectives for the balanced scorecard for Allied Trucking.

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Cost Management Measuring Monitoring And Motivating Performance

ISBN: 392

2nd Edition

Authors: Leslie G. Eldenburg, Susan K. Wolcott

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