Although public service announcements (PSAs) exist to educate society and are not a form of paid advertising, a recent texting-while-driving warning from England's South Wales Police Department was so graphic that many television networks banned it. In the spot, three British teenage girls text-and-drive their way into a head-on collision. The gruesome real-life highway carnage staged by professional filmmaker Peter Watkins-Hughes left international viewers shocked and in tears. For an in-class discussion, watch this PSA or another controversial ad and discuss the conflict between advertising's ability to educate and its potential to be offensive. When do edgy ads cross the line, and who decides?