Question: An article in the Wall Street Journal described the Chinese automobile industry as a hodgepodge of companies, most of which produce fewer than 100,000 cars
An article in the Wall Street Journal described the Chinese automobile industry as "a hodgepodge of companies," most of which produce fewer than 100,000 cars per year. Ford Chief Executive Alan Mulally commented on the situation by saying, "If you don't have scale, you just won't be able to be competitive."
a. Briefly explain what Mulally meant.
b. How would you predict the structure of the Chinese automobile industry (in terms of the number of firms and the size of firms) will change over the next 10 years?
Step by Step Solution
3.52 Rating (166 Votes )
There are 3 Steps involved in it
a Mulally meant that Chinese firms that werent producing at minimum efficient scale will have cos... View full answer
Get step-by-step solutions from verified subject matter experts
Document Format (1 attachment)
1347-B-A-A-M-E(515).docx
120 KBs Word File
