Aside from income level, how does social class influence buying decisions for services and products? Be specific.
Question:
• Consider the UBS case. How might a women's network group have been used to help prevent the gender discrimination lawsuits? What are some of the problems involved in implementing an effective mentoring program at UBS given the fact that there are were few women in upper management positions?
• In the context of the business case for diversity, why is board and corporate involvement so crucial? Be specific and give examples in your answer.
• Aside from legal considerations, why are diversity initiatives in an organization limited in their effectiveness when the responsibility for these initiatives lies in human resources?
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The society is contained by people of different social classes Their social disparities are so much influential in decision making towards purchase for goods and services People who are wealthy are li...View the full answer
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