Because written communication skills are such an important part of the job, you pay close attention to application letters. Based on the following opening paragraphs, which of these four candidates has done the best job of capturing your attention and interest?
a. I LOVE GOOGLE! I relied on your awesome search engine to get me through a zillion research papers in college, and I continue to use it in my new job as a legislative analyst in the mayor's office (that would be the Honorable Jack R. Spiker, mayor of Cheyenne, Wyoming, in whose employ I currently serve).
b. Guess what I found when I Googled myself? A five-page listing of all the awards I've received, speeches I've given, articles I've written, and projects I've managed. Try it yourself and see what you can see about my work.
c. Given Google's reputation for hiring only the best and brightest, the big question is why the heck don't I work there yet? I'm driven, way smarter than the average bear, and not afraid to tell my mom I work at some place called "Google"!
d. It's amazing how many times Google's name keeps popping up around the espresso machine here at Ignito Strategic Consulting, whenever my colleagues and I discuss smart acquisitions. Your firm continues to execute strategic moves that are creatively imagined, carefully researched, and cleverly implemented-exactly the kind of business deals I've been training for my entire career. And although that career is only one year old at the moment, my first annual performance review just said that I already have the deal-making acumen of a five-year veteran.