Question: Consider the following actual and forecast demand levels for Big Mac hamburgers at a local McDonalds restaurant: The forecast for Monday was derived by observing

Consider the following actual and forecast demand levels for Big Mac hamburgers at a local McDonald€™s restaurant:

Consider the following actual and forecast demand levels for Big

The forecast for Monday was derived by observing Monday€™s demand level and setting Monday€™s forecast level equal to this demand level. Subsequent forecasts were derived by using exponential smoothing with a smoothing constant of 0.25. Using this exponential smoothing method, what is the forecast for Big Mac demand forFriday?

Day Monday Tuesday Wednesday Thursday Friday Actual Demand Forecast Demand 72 68 48 84. 80

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