Consider the online promotion activities described in the INTERNET APPLICATION. Discuss how these initiatives offer compelling advantages

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Consider the online promotion activities described in the INTERNET APPLICATION. Discuss how these initiatives offer compelling advantages over traditional promotional strategies.

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Strategic Marketing

ISBN: 978-0078028908

10th edition

Authors: Nigel Piercy and David Cravens

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Question Posted: Jul 30, 2015 03:04 AM

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Consider the online promotion activities described in the INTERNET APPLICATION. Discuss how these initiatives offer compelling advantages

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There are several advantages of promotional activities and strategies offered by companies on the In...View the full answer

Strategic Marketing

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