Describe Amazon's product-service mix. Which areas of Amazon's operations are characteristic of a manufacturing organization? Which areas

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Describe Amazon's product-service mix. Which areas of Amazon's operations are characteristic of a manufacturing organization? Which areas are characteristic of a service organization? How do both areas relate to the marketing of Kindle and Kindle‑related products?
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Management

ISBN: 978-1111969714

11th edition

Authors: Ricky W. Griffin

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