Describe how a small business owner could use retaining existing customers for a competitive advantage.

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Essentials of Entrepreneurship and Small Business Management

ISBN: 978-0133849622

8th edition

Authors: Norman M. Scarborough, Jeffrey R. Cornwall

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Question Posted: May 08, 2015 07:37 AM

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Describe how a small business owner could use retaining existing customers for a competitive advantage.

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The goal is to form loyal longterm relationships Retaining these custom...View the full answer

Essentials of Entrepreneurship and Small Business Management

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