Develop two research questions, each with two hypotheses; based on the marketing research problem you defined in
Question:
In question 4 Accenture would like to increase preference and loyalty to its services. Describe the management decision problem.
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RQ 1 How important is the brand name H 1 Brand name is very important to all potent...View the full answer
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Mugdha Sisodiya
My self Mugdha Sisodiya from Chhattisgarh India. I have completed my Bachelors degree in 2015 and My Master in Commerce degree in 2016. I am having expertise in Management, Cost and Finance Accounts. Further I have completed my Chartered Accountant and working as a Professional.
Since 2012 I am providing home tutions.
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Related Book For 
Marketing Research An Applied Orientation
ISBN: 978-0136085430
6th edition
Authors: Naresh K Malhotra
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