Do most surveys use a single communication mode (for example, the telephone), as most textbooks suggest?

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Business research methods

ISBN: 978-1439080672

8th Edition

Authors: William G Zikmund, Barry J. Babin, Jon C. Carr, Mitch Griff

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Question Posted: Oct 02, 2012 07:44 AM

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Do most surveys use a single communication mode (for example, the telephone), as most textbooks suggest?

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Yes However many times we do not have pure telephone surveys or pure ...View the full answer

Business research methods

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