Does the AMA Statement of Ethics address marketing to children in its Statement of Ethics? Go to

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Does the AMA Statement of Ethics address marketing to children in its Statement of Ethics? Go to www.marketingpower.com and review the statement. Then, write a brief paragraph on how the AMA Statement of Ethics relates to Maxwell’s dilemma.

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ISBN: 978-1111821647

12th edition

Authors: Charles W. Lamb, Joe F. Hair, Carl McDaniel

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Question Posted: Dec 17, 2015 06:55 AM

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Does the AMA Statement of Ethics address marketing to children in its Statement of Ethics? Go to

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The AMA Statement of Ethics does not address marketing to children as a distinct market segment There are no specific guidelines in this area Nonethel...View the full answer

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