Does the lack of a product flow alter the design and management of marketing channels for services

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Does the lack of a product flow alter the design and management of marketing channels for services as compared to marketing channels designed by manufacturers? Explain.

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Marketing Channels

ISBN: 978-0324316988

8th edition

Authors: Rosenbloom

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Question Posted: Jul 14, 2015 02:57 AM

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Does the lack of a product flow alter the design and management of marketing channels for services

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Channel design is simplified because the variables associate...View the full answer

Marketing Channels

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