Explain, in your own words, what each of the four Ps involves

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Basic Marketing A Marketing Strategy Planning Approach

ISBN: 978-0078028984

19th edition

Authors: William D. Perreault Jr., Joseph P. Cannon, E. Jerome McCarthy

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Question Posted: Aug 16, 2017 10:26 AM

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Explain, in your own words, what each of the four Ps involves

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The four Ps are known as marketing mix the categories that are involved in the marketing of a good o...View the full answer

Basic Marketing A Marketing Strategy Planning Approach

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