Google has the following selected data ($ in millions): .......................................2009................ 2008 Net sales........................ $23,651............ $21,796 Net income

Question:

Google has the following selected data ($ in millions):
.......................................2009................ 2008
Net sales........................ $23,651............ $21,796
Net income ........................6,520............... 4,227
Operating cash flows............ 9,316 ...............7,853
Total assets....................... 40,497 .............31,768
Required:
1. Calculate the return on assets. Compare it with the amounts calculated for Apple and Dell in Illustration 11-21.
2. Calculate the cash return on assets. Compare it with the amounts calculated for Apple and Dell in Illustration 11-22.
3. Calculate the cash flow to sales ratio and the ratio. Compare the ratios with those calculated for Apple and Dell in Illustrations 11-24 and 11-25.
Is Google's business strategy closer to Apple's or to Dell's?
Asset Turnover
Asset turnover is sales divided by total assets. Important for comparison over time and to other companies of the same industry. This is a standard business ratio.