How do textbook platforms that include online tutorials affect the customer value proposition of textbooks? Does the

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How do textbook platforms that include online tutorials affect the customer value proposition of textbooks? Does the addition of such online materials affect the profit formula for a textbook? Explain.

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Crafting and Executing Strategy The Quest for Competitive Advantage

ISBN: 978-0078029509

19th edition

Authors: Arthur Thompson, Margaret Peteraf, John Gamble, A. J. Strickland III

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Question Posted: Mar 01, 2018 06:44 AM

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How do textbook platforms that include online tutorials affect the customer value proposition of textbooks? Does the

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Supporting materials as discussed above do affect the customer value proposition for textbooks T...View the full answer

Crafting and Executing Strategy The Quest for Competitive Advantage

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