How does product segmentation reduce the profitability and risk of FIs? How does it increase the profitability

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How does product segmentation reduce the profitability and risk of FIs? How does it increase the profitability and risk of FIs?
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Financial Institutions Management A Risk Management Approach

ISBN: 978-0071051590

8th edition

Authors: Marcia Cornett, Patricia McGraw, Anthony Saunders

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