How does Sephora manage its marketing channel? What information goes into deciding which suppliers become incorporated?

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Marketing

ISBN: 978-1111821647

12th edition

Authors: Charles W. Lamb, Joe F. Hair, Carl McDaniel

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Question Posted: Dec 17, 2015 06:50 AM

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How does Sephora manage its marketing channel? What information goes into deciding which suppliers become incorporated?

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Sephora merchandisers located in San Francisco manage each vendor or brand relationship Once ...View the full answer

Marketing

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