How might a company link its strategy or customer value proposition to a focus on particular categories

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How might a company link its strategy or customer value proposition to a focus on particular categories of processes in the Balanced Scorecard?

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Management Accounting Information for Decision-Making and Strategy Execution

ISBN: 978-0137024971

6th Edition

Authors: Anthony A. Atkinson, Robert S. Kaplan, Ella Mae Matsumura, S. Mark Young

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Question Posted: Oct 30, 2011 10:52 AM

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How might a company link its strategy or customer value proposition to a focus on particular categories

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In developing their Balanced Scorecard managers identify which of the process objective...View the full answer

Management Accounting Information for Decision-Making and Strategy Execution

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