Imagine you work for a small, local company that makes and markets organic dog food. The company
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Imagine you work for a small, local company that makes and markets organic dog food. The company wants to expand its distribution province-wide. Estimate the market potential.
DistributionThe word "distribution" has several meanings in the financial world, most of them pertaining to the payment of assets from a fund, account, or individual security to an investor or beneficiary. Retirement account distributions are among the most...
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Marketing An Introduction
ISBN: 978-0134470528
6th Canadian edition
Authors: Gary Armstrong, Philip T. Kotler, Valerie Trifts, Lilly Anne Buchwitz
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