In a recent article in the New York Times, Jeff ZuckerCEO of NBC-Universaldescribed the digital age as

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In a recent article in the New York Times, Jeff Zucker—CEO of NBC-Universal—described the digital age as one ‘‘trading analog dollars for digital pennies.’’13 Discuss this comment from the viewpoint of each of the following:
a. A music company executive
b. A consumer
c. A TV executive

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Core Concepts Of Accounting Information Systems

ISBN: 9780470507025

11th Edition

Authors: Nancy A. Bagranoff, Mark G. Simkin, Carolyn Strand Norman

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