More shoppers do the majority of their grocery shopping on Saturday than any other day of the
Question:
Assume that 200 shoppers for each age group were surveyed.
a. Is there evidence of a significant difference among the age groups with respect to major grocery shopping day? (Use α = 0.05.)
b. Determine the p-value in (a) and interpret its meaning.
c. If appropriate, use the Marascuilo procedure and α = 0.05 to determine which age groups are different.
d. Discuss the managerial implications of (a) and (c). How can grocery stores use this information to improve marketing and sales? Be specific.
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Related Book For
Basic Business Statistics Concepts And Applications
ISBN: 9780132168380
12th Edition
Authors: Mark L. Berenson, David M. Levine, Timothy C. Krehbiel
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