Prepare a BCG Matrix for a two division firm with sales of 5 and 8 versus profits

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Prepare a BCG Matrix for a two division firm with sales of 5 and 8 versus profits of 3 and 1 respectively. State assumptions for the RMSP and IGR axes to enable you to construct the diagram.

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Strategic management concepts

ISBN: 978-0136120995

13th Edition

Authors: Fred david

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Question Posted: Jan 14, 2012 06:48 AM

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Prepare a BCG Matrix for a two division firm with sales of 5 and 8 versus profits

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Strategic management concepts

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