Product pricing the firm actually priced its product to be about 20 percent less than that of

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Product pricing the firm actually priced its product to be about 20 percent less than that of competitors, even though the Grandmother calendar was more detailed. In retrospect, was this a wise choice?

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Fundamentals of Corporate Finance

ISBN: 978-0077861629

8th Edition

Authors: Stephen A. Ross, Randolph W. Westerfield, Bradford D.Jordan

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Question Posted: Apr 26, 2011 06:34 AM

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Product pricing the firm actually priced its product to be about 20 percent less than that of

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Fundamentals of Corporate Finance

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